KENNETH COLE FALL/WINTER CAMPAIGN 2018
The Fall/Winter 18 campaign for Kenneth Cole Productions required a new direction for the Courageous Class series. We injected a more vibrant and political theme, due to the Fall 2018 primaries - promoting the message to 'Do Courageous', by voicing your opinions, no matter what your background.
The cast includes hip hop star; Vic Mensa, Hollywood actor; Cody Saintgnue, Japanese Singer/Songwriter; Rina Sawayama and the popular Argentinean actress; Calu Rivero.
Further work to come, includes; a range of cinemagraphs, social media content, and a national + international print campaign. We are excited to share much more of this project soon!
Direction / Art Direction / FX & Edit / Color / Sound+Music by @hayesbros
KENNETH COLE PRODUCTIONS